by Justin Topliff | Aug 21, 2017
August 22, 2017 Coffee with a Product Marketer #11 – Jeff Schaffzin, Principal and Managing Director @ Genysys Group Briefing industry analysts, training Sales and ‘product marketing’ vs. ‘growth marketing’ & ‘marketing...
by Justin Topliff | Aug 17, 2017
The basics Name: Jeff Schaffzin Location: San Francisco Bay Area (Mountain View, CA) Title: Principal and Managing Director Company: Genysys Group Education: BSC: Decision and Information Sciences – Santa Clara University Social handles: Twitter, Skype:...
by Justin Topliff | Aug 10, 2017
The basics Name: Elizabeth Brigham Location: Chicago, IL Title: Head of Product Marketing, Software Company: Morningstar Inc Education: BA English, Davidson College; MBA, marketing and corporate strategy, University of Michigan Social handles: Twitter Tell us about...
by Justin Topliff | Aug 8, 2017
August 8, 2017 Coffee with a Product Marketer #9 – Jessica Bohm, Product Marketing Manager @ SimilarWeb Jessica Bohm on how a diverse career makes you a stronger product marketer, content feedback loops and tracking adoption. Product Marketing – How...
by Justin Topliff | Aug 2, 2017
The basics Name: Jessica Bohm Location: London, UK Title: Product Marketing Manager Company: SimilarWeb Education: MA Economics, University of Cambridge Tell us about your path into the tech world and your product marketing role. How long do you have? Prior to...
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